Yesterday I ate lunch at one of those McDonald’s that offers a self-service drink fountain. I was in a Mr. Pibb kind of mood, so I reached over and went for it. As I was filling up, I read the slogan on the little graphic icon: “Put it in your head.” Now I ask you, is that not the most effective advertising angle you’ve ever heard? You can imagine the MP marketing executives sitting around a conference room and high-fiving each other over their new slogan, which explains the process of consuming liquid. It seems they were concerned that not enough of the public knew how to drink, so they wanted to give some helpful instructions. At any rate, how many orifices could Mr. Pibb conceivably enter? If you ask me, I think they’d sell a whole lot more Pibb if the slogan were, “Mr. Pibb: shove it up your ass.” Lord knows I’d buy Pibb by the caseload if the slogan ever came to that.
Cute story. Too bad all of the little witticisms came from me. You’re lucky I don’t have a blogger of my own because you wouldn’t have any original anecdotes to tell. Beware, plagiarizer!Cute story. Too bad all of the little witticisms came from me. You’re lucky I don’t have a blogger of my own because you wouldn’t have any original anecdotes to tell. Beware, plagiarizer!